Hide & Seek at Turco Persian, 1983

Hide & Seek at Turco Persian, 1983

Welcome to the first official post for the Turco Persian Rug Company Blog. This blog is dedicated to the amazing world of rugs – from how they are made to the story behind the craftsmanship; how to care for them and how to buy them. When I joined my father in this family business I knew two things. I’m incredibly lucky to have the opportunity to carry on my family’s legacy – a 106 rug company operating from the same location in downtown Toronto; and that I have a long way to go before I can consider myself an expert in this industry.

I grew up surrounded by rugs, wool, and intricate patterns that literally hung from the rafters in my parents’ home. I’ve always been able to appreciate a beautiful piece, but I have a lot to learn when it comes to the details.

I’m now three years in the business and I can honestly say that I have scratched the service of this complex industry. I have read countless articles, attended numerous classes and many seminars all over North America and soon Eastern Europe.

My journey has just begun. What I’ve learned so far is fascinating and definitely worth sharing.

Jessica Kasparian